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Unlocking SME Success with Marketing Intelligence

SME

Unlocking SME Success with Marketing Intelligence Before you even think about launching a marketing campaign, you need a deep understanding of your target market. This involves more than just identifying your ideal customer; it requires a thorough understanding of their needs, motivations, and behaviours. Effective market research is crucial here. What problems do your potential […]

India’s SMEs: Engines of Economic Growth

sme

Booming Businesses: The Impact of Indian SMEs SME Contributions to the Indian Economy Small and medium enterprises (SMEs), often referred to as MSMEs in India, are the backbone of the Indian economy. Their contribution to the nation’s overall growth is undeniable and multifaceted. They represent a significant portion of India’s GDP, employing millions and generating […]

Tighter IPO regulations for SMEs a double-edged sword

Indian PE-VC Investment

Tighter IPO regulations for SMEs a double-edged sword The proposed tighter IPO regulations for Indian SMEs aim to enhance transparency and accountability within the capital markets, ultimately benefiting investors and the broader market. This should lead to a more robust and reliable SME IPO market, attracting both domestic and international investors. One key benefit is […]

Supercharge Your SME with Top AI Tools in 2025

AI

Supercharge your SME with Top AI tools in 2025 In 2025, artificial intelligence is no longer a futuristic concept; it’s a vital tool for boosting productivity within any SME. Small businesses can leverage AI to streamline operations and significantly improve efficiency, leading to substantial business growth. This translates to more time for strategic planning and […]

Five tech trends small businesses must embrace

clean technology

Five tech trends that small business can’t afford to ignore Cloud computing offers small businesses a powerful suite of tools that were previously only accessible to larger corporations. This technology trend allows SMEs to access powerful software and vast storage capabilities without the need for significant upfront investment in expensive hardware and IT infrastructure. Instead […]

Top tech solutions for Indian SMEs

SME

Top Technology solutions for Indian SMEs Indian SMEs can significantly boost productivity through strategic technology adoption. This involves leveraging software solutions designed to streamline workflows and enhance efficiency. Consider exploring: • Project management software: Tools like Asana or Trello can help teams collaborate effectively, track progress, and meet deadlines. This improves overall project delivery and […]

US tariffs sting pharma, auto industry largely unscathed

Pharma and electronics

US tariffs sting pharma, auto industry largely unscathed The imposition of US tariffs has had a significant impact on the pharmaceutical industry, although perhaps not to the extent initially predicted. While the automotive industry largely avoided substantial damage, the pharmaceutical sector has felt the pinch. The increased import tariffs on pharmaceutical products have led to […]

BSE SME NAPS Global India IPO Oversubscribed

BSE

BSE SME NAPS Global India’s IPO ends with 1.17 times subscription The BSE SME NAPS Global India IPO received a strong response from investors, closing its subscription period significantly oversubscribed. The final subscription figures revealed a total oversubscription of 1.17 times. This indicates that the demand for shares significantly exceeded the number of shares offered […]

Rising Incomes and Digital Adoption Drive Growth in Rural India’s FMCG Market

FMCG

Rising Incomes and Digital Adoption Drive Growth in Rural India’s FMCG Market Rural India’s FMCG market is experiencing a transformative shift, with the average basket size growing by 60% over the last two years, as noted by a recent Group M and Kantar report. This increase from 5.88 in 2022 to 9.3 in 2024 is […]

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