SME Digital World

Author: pankti

AI to Boost Global GDP by Trillions by 2030

AI to Boost Global GDP by Trillions by 2030

Artificial Intelligence is set to significantly reshape the global economy, with projections indicating a substantial boost to GDP. A recent report estimates that AI could add nearly $15.7 trillion to global GDP by 2030. This transformative technology is rapidly changing industries and creating new opportunities for economic growth across the world.

The report highlights a disparity in AI adoption rates. Developed economies are leading the charge, with over 66 per cent having national AI strategies. In contrast, only 30 per cent of developing economies and a mere 12 per cent of least-developed economies have similar strategies in place. This difference underscores the need for broader access to AI resources and expertise to ensure inclusive global economic growth.

The race to harness the power of AI hinges on four key elements: computing power, data availability, sophisticated models, and skilled talent. While nations like the US and China are currently at the forefront, many other countries have the potential to make significant advancements by focusing on specific AI interventions. The potential impact of AI on global GDP makes it a crucial area of focus for policymakers and businesses alike.
Sectors Experiencing Growth
Certain sectors are experiencing more rapid AI integration than others, primarily due to the availability of large datasets and clear applications. The financial services and retail industries are leading the way in adopting AI solutions, leveraging data-rich environments to enhance customer service, streamline operations, and improve decision-making. These sectors have readily embraced AI to gain a competitive edge and drive economic growth.

However, the report also indicates that socially critical sectors such as agriculture and public services are lagging behind in AI adoption. These sectors often face challenges related to fragmented infrastructure, limited funding, and difficulty in demonstrating a clear return on investment. Overcoming these hurdles is essential to unlock the potential of AI to address critical societal needs and contribute to broader economic growth. Increased investment and strategic planning are needed to accelerate AI adoption in these vital areas by 2030.

The uneven distribution of AI adoption across sectors highlights the need for targeted interventions and support. Addressing the specific challenges faced by sectors like agriculture and public services is crucial to ensure that the benefits of AI are shared more equitably across the global economy. By fostering innovation and providing resources to these sectors, we can unlock new opportunities for economic growth and improve the lives of citizens worldwide. The projected $15.7 trillion boost to global GDP by 2030 hinges on widespread AI adoption.
Challenges And Considerations
Despite the immense potential of AI to boost the global economy, several challenges and considerations must be addressed to ensure responsible and equitable deployment. One significant hurdle is the ethical implications of AI, particularly concerning bias in algorithms and the potential for job displacement. Careful consideration must be given to developing AI systems that are fair, transparent, and accountable.

Another key challenge is the need for robust data privacy and security measures. As AI systems rely on vast amounts of data, it is crucial to protect individuals’ privacy and prevent data breaches. Implementing strong data governance frameworks and investing in cybersecurity are essential to building trust in AI and fostering its widespread adoption. The report highlights the importance of addressing these concerns to unlock the full potential of AI to add $15.7 trillion to global GDP by 2030.

Furthermore, the skills gap poses a significant obstacle to realizing the benefits of AI. As AI technologies become more prevalent, there is a growing need for workers with the skills to develop, deploy, and maintain these systems. Investing in education and training programs is crucial to equip individuals with the skills they need to thrive in the AI-driven global economy. Bridging the skills gap will not only drive economic growth but also ensure that the benefits of AI are shared more broadly.

September 11, 2025
Breaking Barriers: Why Only ~15% of Indian MSMEs Adopt AI
Breaking Barriers: Why Only ~15% of Indian MSMEs Adopt AI
India’s Micro, Small, and Medium Enterprises (MSMEs) are often called the backbone of the economy. They account for nearly 30% of the country’s GDP and employ over 110 million people. Yet, despite their crucial role, only about 15% of Indian MSMEs have adopted Artificial Intelligence (AI) in their operations.
In a world rapidly being transformed by technology, why is AI adoption among MSMEs still so low? Let’s explore the key reasons and what can be done to overcome them.
1. Lack of Awareness and Understanding
Many MSME owners are either unaware of AI or have a limited understanding of how it can benefit their business. AI is often seen as a complex or “big company” technology, rather than something that small businesses can use. As a result, decision-makers may not even consider it an option.
Solution: Industry bodies, tech providers, and the government need to create simplified education campaigns and success stories focused on MSME-friendly AI use cases—like automating invoicing, improving customer service, or forecasting demand.
2. High Perceived Costs
AI tools are often seen as expensive. For businesses running on tight budgets, investing in AI can feel risky—especially if the return on investment (ROI) isn’t clear upfront.
Solution: Affordable, subscription-based AI solutions tailored for MSMEs are emerging. Encouraging trials, offering tax incentives, and bundling AI with existing software can help break the cost barrier.
3. Shortage of Skilled Talent
AI adoption isn’t just about buying a tool—businesses need people who can operate it. Most MSMEs struggle to find or afford talent with the right technical skills.
Solution: Platforms offering “AI-as-a-service” can reduce the need for in-house expertise. At the same time, short-term upskilling programs for MSME employees can bridge the talent gap.
4. Lack of Digital Infrastructure
AI depends on clean, accessible digital data and reliable internet access. Many MSMEs, especially in Tier-2 and Tier-3 cities, still rely on paper-based systems or outdated software.
Solution: Before pushing AI adoption, we need to support MSMEs in their basic digital transformation journey—getting online, using ERPs or CRMs, and building a data culture.
5. Fear of Change
There’s also an emotional barrier. Many MSME owners have run their businesses in a certain way for decades. AI sounds like a big shift—and with that comes fear of disruption or job loss.
Solution: Change management is critical. Showcasing how AI can assist—not replace—existing teams can ease fears. In many cases, AI helps small teams do more with less, improving job satisfaction.
The Way Forward
To unlock the full potential of India’s MSME sector, AI adoption must go mainstream. The 15% currently using AI are already seeing improvements in efficiency, customer experience, and revenue. But to scale this success, we need a coordinated push involving:
Accessible technology
Awareness campaigns
Government and financial incentives
Public-private partnerships for skilling
With the right support, India’s MSMEs can move from being digital followers to tech-powered leaders fueling inclusive economic growth across the country.
August 6, 2025
Google Reviews CCI AdTech Dominance Order in India

Google Reviews CCI AdTech Dominance Order in India

Google has stated that it is currently reviewing the Competition Commission of India (CCI) orders pertaining to its actions within the online display advertising market. This review comes after the trade regulator mandated a comprehensive investigation, prompted by a complaint lodged by the Alliance of Digital India Foundation (ADIF).
The CCI has decided to consolidate the ADIF complaint with existing investigations into similar cases. The Director General (DG) has been instructed to conduct a unified probe into Google’s behaviour within the AdTech ecosystem. This consolidated investigation aims to provide a holistic view of the market dynamics and Google’s role in it, particularly concerning issues of competition and potential antitrust violations in India.
The CCI’s order suggests concerns about Google’s dominance in the AdTech space and its potential impact on fair competition. The investigation will likely delve into various aspects of Google’s operations, including its advertising technology stack, its market share, and its business practices, to determine whether they stifle competition or unfairly disadvantage other players in the digital advertising market within India.
Google’s Legal Challenge
Google’s next steps following the CCI’s order are likely to involve a multi-pronged legal strategy. While the company has stated it is undertaking a review of the CCI’s directive, this often precedes a more formal legal challenge. Google may choose to appeal the order in higher courts within India, arguing that the CCI’s findings are flawed or that the investigation is unwarranted.
Central to Google’s defence will likely be arguments that its AdTech practices are pro-competitive and benefit both advertisers and publishers. They may contend that their technology enhances efficiency and reach, driving value for businesses of all sizes in India. Furthermore, Google could argue that the CCI’s assessment of its market dominance is inaccurate or that the relevant market has been defined too narrowly, failing to account for the presence of other significant players in the digital advertising landscape.
The legal challenge could also focus on procedural aspects of the CCI’s investigation, questioning the fairness or impartiality of the process. Google might raise concerns about the scope of the investigation or the evidence relied upon by the CCI in reaching its decision to order a further probe. The antitrust battle promises to be a protracted and complex affair, potentially setting significant precedents for the regulation of digital markets in India.
Impact On Digital Advertising
The ongoing CCI investigation and Google’s subsequent legal challenges have significant implications for the future of digital advertising in India. A key outcome could be altered market dynamics, potentially fostering a more level playing field for smaller AdTech companies and publishers who currently struggle to compete with Google’s extensive reach and resources. Increased regulatory scrutiny might encourage Google and other major players to adopt more transparent and equitable business practices.
Conversely, an unfavourable outcome for the CCI could solidify Google’s dominance, potentially stifling innovation and limiting choices for advertisers and publishers. This scenario could lead to higher advertising costs and reduced revenue for publishers, impacting the overall health of the digital ecosystem in India. The investigation also highlights the broader debate surrounding data privacy and the use of user information in targeted advertising, issues that are increasingly under the spotlight globally.
Ultimately, the resolution of this antitrust matter will shape the competitive landscape of the Indian digital advertising market for years to come. It could serve as a benchmark for how regulatory bodies address the challenges posed by the growing power of tech giants and their influence on various sectors. The case underscores the need for a robust regulatory framework that promotes competition, protects consumer interests, and fosters innovation in the rapidly evolving digital economy of India.

August 4, 2025
MSMEs: Quality Key for Defence & Aerospace Supply Chain

MSMEs: Quality Key for Defence & Aerospace Supply Chain

Micro, Small and Medium Enterprises (MSMEs) operating within the defence and aerospace sectors must rigorously adhere to stringent quality standards to effectively integrate into the global supply chain. This was the key message delivered by Bharat Electronics Limited (BEL) chairman and managing director, Manoj Jain, at the curtain-raiser of the 7th edition of the India Manufacturing Show (IMS), also known as the ‘Aerospace & Defence Engineering Expo’.

Jain emphasised that unwavering commitment to quality and achieving the appropriate certification are non-negotiable for MSMEs seeking to participate in the highly competitive global arena. He stated explicitly that “MSMEs must align with stringent quality and certification standards if they are to be part of the global supply chain.” This adherence to standards is crucial not only for accessing global markets but also for ensuring the reliability and performance of defence and aerospace products, ultimately boosting exports.

Furthermore, Jain highlighted the need for flexibility from both large industries and MSMEs, while stressing that this flexibility should never come at the expense of regulatory compliance. Maintaining high standards alongside adaptability is vital for fostering a robust and responsive manufacturing ecosystem within the defence and aerospace industries.
Msmes’ Challenges Outlined
Despite the clear imperative for MSMEs to meet exacting quality standards, significant challenges remain in their journey towards integration into the defence and aerospace global supply chain. One of the primary hurdles is the cost associated with achieving the necessary certification. For many smaller enterprises, the investment required for testing, documentation, and process upgrades can be prohibitively expensive. This financial strain often limits their ability to compete with larger, more established players in the market.

Another significant obstacle lies in accessing the latest technologies and expertise. MSMEs frequently lack the resources to invest in advanced manufacturing equipment or to hire skilled personnel with specialised knowledge of aerospace and defence requirements. This technology gap can hinder their ability to produce components that meet the stringent specifications demanded by prime contractors and international partners. The government and industry bodies need to facilitate technology transfer and skill development programs to bridge this gap.

Furthermore, navigating the complex regulatory landscape presents a considerable challenge. Defence and aerospace industries are heavily regulated, with intricate compliance requirements that can be difficult for MSMEs to understand and implement. The lack of awareness and understanding of these standards can lead to errors and delays, potentially jeopardising their chances of securing contracts. Simplifying regulatory processes and providing clear guidance and support to MSMEs are essential steps to unlock their potential in boosting defence exports and fortifying the global supply chain.
Global Opportunities Await
For MSMEs that successfully navigate the challenges and embrace stringent quality standards and certification, significant global opportunities await within the defence and aerospace sectors. The increasing emphasis on indigenisation and self-reliance in many countries, including India, creates a burgeoning demand for locally sourced components and services. This shift presents a unique chance for MSMEs to step up and become integral parts of the global supply chain.

Specifically, the growing global aerospace market, driven by increasing air travel and defence spending, offers substantial prospects for MSMEs specialising in areas such as precision engineering, electronics, and software development. By demonstrating their commitment to quality and adhering to international standards, these enterprises can secure contracts with major aerospace manufacturers and suppliers worldwide. This will not only enhance their revenue streams but also contribute to the overall growth of the domestic manufacturing base.

Furthermore, the defence sector’s continuous need for upgrades and modernisation presents another avenue for MSMEs to thrive. Opportunities exist in providing components for military aircraft, naval vessels, and land-based systems. By focusing on innovation and developing cutting-edge technologies, MSMEs can position themselves as valuable partners to large defence contractors, both domestically and internationally. The focus on quality and exports can help these MSMEs integrate into the global supply chain.

August 4, 2025
DC Stresses Agricultural Tech & Ethics

DC Stresses Agricultural Tech & Ethics

Agriculture’s pivotal role in the global economy necessitates that educators furnish students with a comprehensive understanding of evolving agricultural technology, stated DC Kumara. He made these remarks at the opening of a two-day faculty training initiative for newly appointed assistant professors, hosted at VC Farm on Wednesday.

Kumara congratulated the newly formed Mandya University of Agricultural Sciences, expressing his optimism that such capacity-building programmes for newly recruited faculty and staff would serve as invaluable platforms for enhancing knowledge and fostering professional development. The education provided will prepare them for the challenges ahead.

He underscored the increasing influence of agricultural scientists in elevating Indian agriculture on the global stage, achieved through the integration of modern, cutting-edge technologies. He further added that these faculty training programmes offer more than just learning; they serve as sources of inspiration for those involved.
Ethical Considerations Highlighted
DC Kumara also addressed the ethical dimensions of agricultural technology, emphasising the need for responsible innovation. He cautioned against the uncritical adoption of new technologies without considering their potential social and environmental impacts. The rush to embrace agricultural technology should not overshadow considerations of fairness, equity, and sustainability.

He stressed the importance of integrating ethics into the agricultural education curriculum. Future agricultural scientists must be equipped not only with technical skills but also with a strong moral compass to guide their decisions. This includes understanding the potential consequences of their work on smallholder farmers, consumers, and the environment. Faculty training programmes, such as the one being inaugurated, play a crucial role in fostering this ethical awareness.

Kumara highlighted the potential for agricultural technology to exacerbate existing inequalities if not implemented thoughtfully. For example, access to advanced technologies might be limited to larger farms, further marginalising small-scale producers. He urged the faculty to encourage students to consider these issues critically and to develop solutions that promote inclusive and sustainable agricultural development. A balanced approach is key to ensure the responsible use of agricultural technology.
Future of Farming Discussed
Looking ahead, DC envisioned a future where farming is increasingly driven by data and precision. He spoke of the potential for sensors, drones, and artificial intelligence to optimise resource use, improve crop yields, and reduce environmental impact. These advancements, however, require a skilled workforce capable of harnessing their power effectively.

He emphasised the critical role of education in preparing the next generation of farmers and agricultural professionals for this technological revolution. The curriculum needs to evolve to incorporate training in data analysis, remote sensing, and other emerging technologies. Furthermore, faculty training programmes are essential to equip educators with the knowledge and skills needed to deliver this cutting-edge education.

Kumara also highlighted the importance of fostering innovation and entrepreneurship in the agricultural sector. He encouraged the newly appointed faculty to inspire their students to develop new technologies and business models that address the challenges facing Indian agriculture. This includes promoting sustainable farming practices, improving market access for smallholder farmers, and reducing food waste. The future of farming hinges on embracing agricultural technology while upholding strong ethical principles to ensure inclusive development.

July 31, 2025
Bengaluru Crypto Firm Hacked: Rs 384 Crore Stolen

Bengaluru Crypto Firm Hacked: Rs 384 Crore Stolen

A Bengaluru-based cryptocurrency exchange platform, CoinDCX, has been targeted in a major cybercrime, resulting in the theft of Rs 384 crore. Neblio Technologies Private Limited, the parent company of CoinDCX, reported the significant loss due to hacking. This incident marks one of the largest cryptocurrency thefts reported in India.

Hardeep Singh, Vice-President of Public Policy and Government Affairs at Neblio Technologies, filed a police complaint on July 22nd. The complaint details that on July 19th, at approximately 2:37 am, an unauthorised individual gained access to the company’s cryptocurrency wallet. The hacker then transferred cryptocurrency valued at $44 million (Rs 384 crore) to six separate external accounts.
How The Hack Occurred
The initial breach, as revealed by Neblio Technologies’ internal investigation, appears to have originated from a compromised employee’s laptop. Rahul Agarwal, an employee of the company, became a focal point of the investigation when it was discovered that Rs 15 lakh had been transferred into his personal account. This raised immediate suspicion and prompted further scrutiny of his activities and digital footprint.

During questioning, Agarwal admitted to engaging in a part-time job, though the specifics of this employment remain unclear. Investigators are currently exploring the possibility that this side job might have inadvertently exposed his laptop to vulnerabilities, ultimately facilitating the hacking incident. The precise method used to infiltrate Agarwal’s system is still under investigation, but possibilities include malware, phishing attacks, or weak security protocols on his personal device.

The transfer of Rs 384 crore worth of cryptocurrency to multiple external accounts suggests a sophisticated and well-planned operation. The hackers likely employed techniques to mask their location and identities, making it difficult to trace the funds. The rapid movement of such a large sum of cryptocurrency further indicates a high level of technical expertise and coordination. The possibility of an inside job is also being considered, as the employee’s compromised account played a key role in the cryptocurrency theft.

The incident highlights the growing threat of cybercrime targeting cryptocurrency platforms. The value of digital assets and the relative anonymity they offer make them attractive targets for malicious actors. This hacking incident serves as a stark reminder of the need for robust security measures and constant vigilance within the cryptocurrency industry, especially in a tech hub like Bengaluru. Neblio Technologies is cooperating fully with law enforcement to uncover the full extent of the breach and bring the perpetrators to justice.
Investigation Underway
Following the filing of the police complaint by Neblio Technologies, law enforcement agencies in Bengaluru have launched a comprehensive investigation into the Rs 384 crore cryptocurrency theft. A specialised cybercrime unit is working closely with digital forensics experts to trace the flow of funds and identify the individuals responsible for the hacking incident. The investigation is multifaceted, encompassing technical analysis of the compromised systems, financial tracking of the stolen cryptocurrency, and interviews with key personnel at Neblio Technologies.

Authorities are meticulously examining Rahul Agarwal’s laptop and online activity to determine the exact point of entry and the nature of the malware or exploit used. His claims regarding the part-time job are also being thoroughly investigated to ascertain whether he was knowingly or unknowingly involved in the cybercrime. Investigators are exploring all possible leads, including the possibility of an inside job, and leaving no stone unturned to recover the stolen funds and bring the culprits to justice.

The investigation is also focused on assessing the security protocols and infrastructure of Neblio Technologies. Experts are evaluating the company’s vulnerability management practices, access controls, and incident response capabilities to identify any weaknesses that might have been exploited during the hacking incident. The findings of this assessment will be crucial in recommending necessary improvements to prevent similar incidents in the future. The Bengaluru police are collaborating with other law enforcement agencies and cryptocurrency experts to enhance their understanding of the evolving cybercrime landscape and develop effective strategies to combat such threats.

The scale of the cryptocurrency theft has prompted serious concerns among investors and regulators. The investigation aims to provide clarity on the extent of the damage and reassure the public that measures are being taken to address the growing threat of cybercrime in the cryptocurrency sector. The outcome of the investigation will likely have significant implications for the regulatory framework governing cryptocurrency exchanges in India, potentially leading to stricter security requirements and enhanced oversight to protect investors and prevent future hacking incidents. The case underscores the importance of robust cybersecurity measures in the rapidly evolving digital asset landscape.
Impact On Investors
The immediate impact of the Rs 384 crore cryptocurrency theft at Neblio Technologies is a likely dent in investor confidence, both in CoinDCX specifically and in the Indian cryptocurrency market more broadly. Such a large-scale hacking incident raises serious questions about the security and reliability of cryptocurrency exchanges, potentially deterring new investors and causing existing investors to reconsider their positions. The perceived risk associated with investing in digital assets may increase, especially in a market that is already subject to regulatory uncertainty.

For CoinDCX users, the incident creates anxiety and uncertainty about the safety of their funds. While Neblio Technologies has assured users that measures are being taken to secure the platform and recover the stolen assets, the process can take time and may not guarantee full restitution. Investors will be concerned about potential losses and the possibility of future attacks. The reputational damage to CoinDCX could be significant, impacting its ability to attract and retain customers. The company will need to demonstrate a strong commitment to security and transparency to rebuild trust with its user base.

Beyond individual investors, the cybercrime could have wider implications for the cryptocurrency ecosystem in Bengaluru and India. The incident highlights the need for enhanced cybersecurity measures and regulatory oversight in the rapidly growing digital asset sector. It may prompt calls for stricter regulations and greater scrutiny of cryptocurrency exchanges to protect investors from fraud and hacking. This could lead to increased compliance costs for exchanges and potentially slow down the growth of the industry in the short term. However, in the long run, stronger security and regulation could foster greater trust and stability, ultimately benefiting the market as a whole.

The investigation into the hacking incident will be closely watched by investors and regulators alike. The findings of the investigation will shed light on the vulnerabilities that were exploited and the extent to which Neblio Technologies had adequate security measures in place. If the investigation reveals negligence or a failure to adhere to industry best practices, it could result in legal action and further erode investor confidence. Conversely, a transparent and thorough investigation, coupled with proactive measures to enhance security, could help to mitigate the damage and restore faith in the cryptocurrency market. The possibility of an inside job also looms large, and if proven, could further damage investor trust and confidence.

July 31, 2025
Telecom Cyber Security Draft: Industry Concerns

Telecom Cyber Security Draft: Industry Concerns

Leading industry bodies, including the Broadband India Forum (BIF), the Internet and Mobile Association of India (IAMAI), NASSCOM, and CUTS International, have voiced serious concerns regarding the Department of Telecommunications (DoT)’s proposed Draft Telecommunication (Telecom Cyber Security) Amendment Rules, 2025. They caution that these draft rules could lead to excessive regulations, increased compliance burdens, and heightened privacy risks for India’s digital economy. The DoT aims to strengthen cyber security and reduce telecom-related fraud with these amendments.

However, industry stakeholders argue that the proposed amendments significantly overstep the legislative scope of the Telecom Act, 2023. A primary concern is the creation of a new category of regulated entities: “Telecommunication Identifier User Entities” (TIUEs). This move would extend telecom regulations to a broad spectrum of non-telecom digital service providers. IAMAI, in its submission, highlights that the proposed definition of TIUEs could bring nearly all digital platforms using mobile numbers – including e-commerce apps, delivery services, digital wallets, and even schools or hospitals – under the purview of telecom regulations.

Echoing similar concerns, BIF contends that the creation and regulation of TIUEs was “not envisaged” in the Telecom Act, 2023. They argue that imposing binding obligations through delegated legislation exceeds constitutional limits. BIF further notes that “TIUEs do not operate at the network layer” and neither assign nor manage telecom identifiers. Consequently, the proposed rules are deemed irrelevant to their operations. The industry bodies believe that the draft rules, in their current form, could stifle innovation and hinder the growth of India’s digital economy.
Key Provisions Challenged
A central point of contention lies in the broad definition of “telecommunication identifier.” Industry bodies express concerns that the draft rules could interpret this definition so widely that it encompasses virtually any online service that utilises a phone number for user authentication or communication. This expansive interpretation, they argue, would subject a vast array of businesses, far beyond traditional telecom operators, to stringent cyber security regulations and compliance requirements.

Another key provision under scrutiny involves the mandated security practices for TIUEs. The draft rules outline a series of obligations, including implementing robust data encryption, conducting regular security audits, and reporting cyber security incidents to the DoT. Industry representatives argue that these requirements are overly prescriptive and do not adequately consider the diverse nature and risk profiles of different TIUEs. They fear that a one-size-fits-all approach could place an undue burden on smaller businesses and startups, potentially hindering their ability to compete effectively.

Furthermore, the proposed data localisation requirements have raised concerns. The draft rules stipulate that certain categories of user data must be stored within India. While the intent behind this provision is to enhance data security and privacy, industry stakeholders worry about the potential costs and complexities associated with complying with such requirements. They argue that forced data localisation could increase operational expenses, limit access to global cloud services, and potentially fragment the digital ecosystem. These concerns highlight the need for a more nuanced and risk-based approach to data governance.
Potential Impacts Assessed
The potential impacts of these draft rules on India’s digital landscape are significant, according to industry bodies. The primary concern revolves around increased compliance costs. Many smaller companies and start-ups may lack the resources to implement the stringent cyber security measures and reporting mechanisms mandated by the proposed regulations. This could create a barrier to entry, stifling innovation and hindering the growth of the digital economy.

Furthermore, the broadened scope of telecom regulations raises concerns about potential overlaps and inconsistencies with existing legal frameworks, particularly the Information Technology Act, 2000 and the upcoming Digital Personal Data Protection Act, 2023. This regulatory uncertainty could create confusion among businesses and lead to increased litigation. Industry experts suggest that a more harmonised and coordinated approach to cyber security regulation is needed to avoid duplication and ensure clarity.

Another potential impact is on user privacy. The draft rules grant the DoT extensive powers to access and monitor user data for cyber security purposes. While the intention is to protect users from online threats, there are concerns that these powers could be misused or lead to excessive surveillance. Industry bodies emphasise the need for robust safeguards to protect user privacy and ensure transparency in data collection and usage practices. They advocate for a clear and well-defined legal framework that balances the need for cyber security with the fundamental right to privacy.

The industry also fears a chilling effect on foreign investment. The increased regulatory burden and data localisation requirements could make India less attractive as a destination for foreign companies seeking to expand their digital operations. This could have a detrimental impact on India’s competitiveness in the global digital economy. Stakeholders urge the government to carefully consider the potential economic consequences of the draft rules and to engage in meaningful consultations with industry before finalising the regulations. A balanced approach is crucial to fostering a thriving and secure digital ecosystem.

July 31, 2025
SIDBI MSME Outlook Survey: India’s Small Business Economy

SIDBI MSME Outlook Survey: India’s Small Business Economy

The latest findings from SIDBI’s MSME outlook survey reveal a strengthening business confidence among Indian Micro, Small, and Medium Enterprises (MSMEs). The Composite MSME Business Confidence Index (M-BCI) for the first quarter of FY2026 (April–June 2025) has climbed to 63.75, a notable increase from 60.82 in the previous quarter. This positive shift indicates a generally favourable business environment for small business across India.

Manufacturing and trading sectors have experienced particularly sharp improvements in confidence. The services sector, while already strong, continues to maintain a high confidence level above 60, demonstrating sustained optimism within this segment of the MSME economy.

Looking ahead, the outlook remains promising. The Composite MSME Business Expectations Index (M-BEI) currently stands at 62.19 for the next quarter. Projections show a further rise to 67.88 for the corresponding quarter next year, indicating a robust long-term outlook. Sentiments are especially strong in the trading and services sectors, with the M-BEI for Q1FY2027 recorded at 68.32 and 68.24 respectively.

While a moderate dip in expectation indices is observed for Q2FY2026, this likely reflects near-term global uncertainties impacting the MSME sector. However, the overall trend suggests that long-term optimism remains firmly intact, pointing towards continued growth and resilience within the MSME economy.
Msme Sector Challenges
Despite the overall positive sentiment reflected in the latest MSME outlook survey, the sector continues to grapple with a number of significant challenges. Access to adequate and timely finance remains a persistent hurdle for many small business in India. While the survey indicates improvements in working capital availability, many MSMEs, particularly those in rural or underserved areas, still struggle to secure loans and credit at competitive interest rates. This financial constraint often limits their ability to invest in technology upgrades, expand operations, and effectively manage their cash flow.

Another key challenge highlighted by the survey is the availability of skilled labour. The rapid pace of technological advancements and evolving industry demands require MSMEs to have access to a workforce equipped with the necessary skills and expertise. However, many MSMEs face difficulties in attracting and retaining skilled employees, leading to skill gaps and hindering their productivity and competitiveness. Addressing this skills gap through targeted training programmes and industry-academia collaborations is crucial for the sustained growth of the MSME economy.

The survey also sheds light on the challenges related to the ease of doing business. Complex regulatory procedures, bureaucratic hurdles, and compliance requirements often create significant obstacles for MSMEs, diverting their time and resources away from core business activities. Streamlining regulatory processes, reducing compliance burdens, and promoting a more business-friendly environment are essential for fostering the growth and development of the MSME sector. Additionally, global economic uncertainties and supply chain disruptions continue to pose challenges for MSMEs, impacting their sales, profitability, and overall business outlook. The April-June 2025 period may bring specific challenges, requiring proactive measures to mitigate potential risks.

In addition to these challenges, MSMEs are also facing increasing competition from larger enterprises and global players. To remain competitive, MSMEs need to embrace innovation, adopt new technologies, and enhance their product and service offerings. SIDBI plays a crucial role in supporting MSMEs in overcoming these challenges by providing access to finance, promoting skill development, and advocating for policy reforms that create a more conducive business environment for the MSME sector in India.
Sidbi’s Response
In response to the challenges and opportunities identified in the outlook survey, SIDBI is actively engaged in a multi-pronged approach to support the MSME sector. A key focus area is enhancing access to finance for small business. SIDBI offers a range of financial products and services tailored to the specific needs of MSMEs, including term loans, working capital finance, and equity investments. It is also actively promoting digital lending platforms and fintech solutions to improve the efficiency and reach of its financial assistance programmes. SIDBI has significantly scaled up its partnerships with banks and other financial institutions to enhance credit flow to MSMEs across India, particularly in underserved regions.

Recognising the critical importance of skill development, SIDBI is also investing in initiatives to address the skills gap in the MSME sector. It supports training programmes and vocational courses that equip MSME employees with the skills and knowledge required to thrive in a rapidly evolving business environment. SIDBI also facilitates industry-academia collaborations to ensure that training programmes are aligned with the needs of the MSME sector. These programmes aim to boost the productivity and competitiveness of the MSME economy.

Furthermore, SIDBI actively advocates for policy reforms that promote a more conducive business environment for MSMEs. It works closely with government agencies and other stakeholders to streamline regulatory processes, reduce compliance burdens, and promote ease of doing business. SIDBI also plays a crucial role in creating awareness about government schemes and initiatives designed to support the MSME sector. This includes providing guidance and support to MSMEs in accessing these schemes and complying with relevant regulations. The April-June 2025 period is likely to see further refinements in SIDBI’s approach, informed by the findings of the MSME outlook survey, ensuring its interventions remain relevant and impactful for small business in India. SIDBI’s commitment is to foster a vibrant and resilient MSME economy.

July 31, 2025
India’s gas hydrate ambitions

India’s Gas Hydrates: Energy Independence Hopes

India is pinning its hopes on developing gas hydrate extraction technology to significantly lessen its reliance on imported oil and natural gas, according to Dr Pawan Devangan, a Senior Principal Scientist at the CSIR-National Institute of Oceanography (NIO). The nation currently imports approximately 85 per cent of its oil and gas requirements.

However, substantial gas hydrates deposits, discovered in 2006 within the Krishna-Godavari basin, the Mahanadi basin, and the Andaman region, represent a potential turning point. These deposits are estimated to hold 1,894 trillion cubic metres of natural gas. If extraction becomes economically viable, they could contribute substantially to India’s energy independence.

The NIO scientist explained that gas hydrates are crystalline solids where gas molecules, predominantly methane, are enclosed within a lattice of water molecules. Upon dissociation at room temperature and pressure, a single cubic metre of gas hydrates can release an impressive 164 cubic metres of methane gas. The development of effective technology is crucial to unlock this potential.
Technology And Challenges
The primary hurdle in harnessing gas hydrates lies in the technological challenges associated with their extraction. Currently, commercially viable extraction technology remains elusive. Various methods are under investigation globally to effectively dissociate the gas hydrates and release the trapped methane, but none have yet demonstrated consistent and economical performance at scale. The NIO scientist and his team are actively involved in researching and developing suitable extraction techniques tailored to India’s specific geological conditions.

One of the major challenges is the stability of gas hydrates. They exist under specific pressure and temperature conditions, typically found in deep sea or permafrost regions. Disturbing these conditions can lead to uncontrolled dissociation, potentially causing geological instability and the release of methane, a potent greenhouse gas, into the atmosphere. Therefore, any extraction method must prioritise environmental safety and minimise the risk of unintended consequences.

Furthermore, the location of gas hydrates deposits, often in deep-sea environments, presents significant engineering and logistical difficulties. Developing infrastructure for deep sea mining, including pipelines and processing facilities, requires substantial investment and technological innovation. The economic feasibility of gas hydrates extraction is closely tied to overcoming these technological and logistical hurdles. India’s pursuit of energy independence hinges on successful innovation in this domain.

Research efforts are focusing on several extraction methods, including depressurisation, thermal stimulation, and inhibitor injection. Depressurisation involves reducing the pressure around the gas hydrates to induce dissociation. Thermal stimulation uses heat to raise the temperature and destabilise the hydrate structure. Inhibitor injection introduces chemicals that disrupt the hydrate lattice. Each method has its advantages and disadvantages, and the optimal approach may vary depending on the specific characteristics of the gas hydrates deposit. India is exploring all these options to secure future supply of natural gas.
Future Prospects
Looking ahead, the successful development and deployment of gas hydrates extraction technology holds significant promise for India’s energy future. The potential to tap into this vast resource could dramatically reduce the country’s reliance on imported natural gas, bolstering its energy security and shielding it from volatile global energy markets. Achieving energy independence through gas hydrates would have profound economic and strategic implications for India.

Further exploration and assessment of India’s gas hydrates reserves are crucial to refine resource estimates and identify the most promising sites for pilot projects. Collaborations between research institutions like NIO, government agencies, and private sector companies will be essential to accelerate technology development and de-risk investment in this nascent field. International partnerships can also facilitate knowledge sharing and access to cutting-edge expertise in deep sea mining and gas hydrates extraction.

Beyond energy security, the development of gas hydrates technology could create new opportunities for economic growth and job creation in India. A thriving gas hydrates industry would stimulate innovation in engineering, materials science, and offshore technology. It would also create demand for skilled workers in exploration, extraction, processing, and transportation. India’s commitment to sustainable development will necessitate stringent environmental safeguards and responsible resource management practices throughout the gas hydrates value chain.

July 18, 2025
Zee’s regional push SMEs India ads

Zee’s regional push SMEs India ads

Zee Entertainment Enterprises Limited (ZEEL) is sharpening its focus on regional markets as a key growth driver. This strategy involves significant investment in regional content and tailored advertising solutions for small and medium enterprises (SMEs). The company recognises the immense potential within India’s diverse linguistic and cultural landscapes, aiming to deepen its connection with audiences beyond the major metropolitan areas.
ZEEL’s approach includes producing original regional content across various genres, from drama and comedy to reality shows and movies. This caters to local tastes and preferences, fostering stronger viewer loyalty. The broadcaster is also actively seeking collaborations with regional talent and production houses to enhance authenticity and appeal. By creating content that resonates deeply with local communities, Zee aims to establish a dominant position in key regional markets across India.
Furthermore, Zee’s regional strategy incorporates specific SME ad plans designed to make advertising on its platform more accessible and affordable for local businesses. This initiative provides SMEs with the opportunity to reach their target audiences effectively through tailored advertising packages and support. The company believes that empowering SMEs to leverage the power of television advertising will not only boost their business growth but also contribute to the overall economic development of regional India.
Smes Advertising Growth
The advertising landscape in India is witnessing a significant shift, with small and medium enterprises (SMEs) emerging as a powerful force. Zee Entertainment recognises this trend and is actively tailoring its offerings to cater to the specific needs of these businesses. The growth in SME advertising is driven by factors such as increasing internet penetration, rising disposable incomes in Tier II and Tier III cities, and the growing awareness of the effectiveness of targeted advertising campaigns.
Zee Entertainment’s SME ad plans are designed to provide cost-effective and impactful advertising solutions. These plans often include bundled packages that combine television advertising with digital and on-ground activations, ensuring a comprehensive reach. By offering flexible pricing options and creative support, Zee aims to empower SMEs to effectively communicate their brand message and connect with their target audience. This strategic focus on SMEs is expected to contribute significantly to Zee’s overall advertising revenue growth.
Several factors contribute to the attractiveness of television advertising for SMEs. Firstly, television offers a wide reach, enabling businesses to connect with a large and diverse audience. Secondly, television advertising allows for creative storytelling, enabling brands to build a strong emotional connection with viewers. Finally, television advertising can drive brand awareness and generate leads, ultimately contributing to business growth. As SMEs continue to recognise the value of television advertising, Zee Entertainment is well-positioned to capitalise on this growing market segment with its innovative and SME-friendly ad solutions, especially with the rise of regional content consumption across India.
Challenges And Opportunities
While Zee Entertainment’s regional push and focus on SME ad plans present significant opportunities, they also come with inherent challenges. One of the primary hurdles is navigating the diverse regulatory landscape across different states in India. Each region has its own set of regulations pertaining to content, advertising, and broadcasting, requiring Zee to maintain a thorough understanding and compliance strategy. This can be complex and resource-intensive, demanding constant monitoring and adaptation.
Another challenge lies in accurately gauging the evolving preferences of regional audiences. What resonates in one region might not necessarily appeal to another. Therefore, Zee needs to invest heavily in market research and audience analytics to ensure its regional content remains relevant and engaging. Furthermore, competition from established regional players and emerging digital platforms is intensifying, putting pressure on Zee to continuously innovate and differentiate its offerings. Maintaining a competitive edge requires a proactive approach to content creation, distribution, and marketing.
Despite these challenges, the opportunities for Zee Entertainment in the regional markets are substantial. The increasing demand for regional content, coupled with the growing purchasing power of consumers in Tier II and Tier III cities, creates a fertile ground for growth. The success of SME ad plans depends on providing effective and measurable advertising solutions. Small and medium enterprises need to see a tangible return on their investment to continue advertising. This requires Zee to demonstrate the impact of its advertising campaigns through data-driven insights and performance metrics. By addressing these challenges effectively and capitalizing on the opportunities, Zee can solidify its position as a leading player in the Indian media and entertainment landscape.
Competitor Landscape
The media and entertainment landscape in India is intensely competitive, with numerous players vying for audience attention and advertising revenue. Zee Entertainment faces stiff competition from both national and regional broadcasters, as well as from rapidly growing digital platforms. Key competitors include Star India (now part of Disney), Sony Pictures Networks India, and Viacom18, all of which have a strong presence in both Hindi and regional language programming.
These established players boast extensive content libraries, deep pockets, and well-established distribution networks. They also invest heavily in original programming and sports rights, attracting a large and loyal viewership. In addition to these traditional broadcasters, Zee Entertainment also competes with digital streaming platforms such as Netflix, Amazon Prime Video, and Disney+ Hotstar. These platforms offer a wide range of content, including international shows, movies, and original Indian productions, catering to a diverse audience base.
The rise of digital platforms has further intensified competition for advertising revenue, as advertisers increasingly allocate their budgets to online channels. This shift poses a challenge for Zee Entertainment, which relies heavily on television advertising revenue. To remain competitive, Zee Entertainment needs to continue investing in high-quality regional content, strengthen its digital presence through ZEE5, and offer innovative SME ad plans that deliver demonstrable value to small and medium enterprises. By effectively navigating this complex competitor landscape, Zee Entertainment can maintain its position as a leading player in the Indian media and entertainment industry.

July 18, 2025