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AI Spending Trends in India: BFSI and Manufacturing Lead Investment

Artificial Intelligence (AI) spending in India is poised to triple to $5 billion by 2027, with the banking, financial services, and insurance (BFSI) and manufacturing sectors emerging as top industry spenders, as per an Intel-IDC report released on Tuesday.

The report highlighted the BFSI sector’s transition from robotic process automation (RPA) to AI-driven automation, emphasizing areas such as security, productivity, and customer experience (CX). Advanced AI solutions incorporating behavioral analysis and fraud detection represent a shift towards more sophisticated and adaptable systems.

Sharath Srinivasamurthy, Associate Vice President at IDC, addressed the primary challenges hindering AI adoption in India, citing unclear or lower-than-expected business outcomes and compliance issues as the top concerns.

Additional challenges identified include skill shortages, high ownership costs that are difficult to justify, and process-related issues stemming from inadequate organizational support to coordinate cross-functional initiatives.

Santhosh Viswanathan, Vice President and Managing Director of Intel India Region, emphasized India’s readiness for AI adoption, citing the country’s role as a significant producer of global data and its position as the third-largest global market. He noted India’s leadership in technical skill availability on a global scale.

The IDC Asia/Pacific AI Maturity Study 2024 classifies India as an AI Practitioner (stage 2), with the country exhibiting strong potential in AI adoption. The report indicates that India’s performance aligns closely with the Asia/Pacific region average in the enterprise dimension, surpasses in the government dimension, and slightly lags in the socio-economic dimension.

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